Moreover, with Web design patterns established, the front-end engineers could create reusable, modular code, thereby improving quality and speeding up our development time as well as design time. The authors of The Design of Sites often cite Yahoo! in their examples. These designs were based on extensive usability and ethnographic research, capturing the best practices identified. With Yahoo!'s broad product offering, the team has encountered almost every major consumer product and interface issue. With this book as a reference, you can benefit from what companies like Yahoo! have learned and apply them to your site, even if you don't have a design and research team similarly sized and staffed. User interactions on the Web are fluid and seamless. With a single click of the mouse, a user can be on a completely different site, which could have its own look and feel and interaction model. Thus, it is more important than ever that the design community understands, applies, and participates in the development of Web design patterns. The more widely common design patterns are used across the Web, the easier the Web will be for users. And that is a good thing for everyone.

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