Learn the Plays.

Make Your Move. . Take a page from Jeff Bezos at Amazon.com and reinvent your company. Turn your business direction on a dime like Michael Dell. Find your drive for customer satisfaction with Edouard Michelin. Dial in collaboration using Edward Zander's tactics at Motorola. .

And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.. .

'BusinessWeek' Power Plays. .

Marketing Power Plays.

Leadership Power Plays . .

Game On..

Visit businessweek.com/powerplays.

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Tabla de Contenidos

Introduction by Stephen J. Adler, Editor-In-Chief, BusinessWeek

1) Brian Roberts: Can Comcast Fly?

2) Jeff Bezos: Reprogramming Amazon

3) John Chambers: Cisco's Comback

4) Michael Dell: The Secrets Behind Dell's Expansion

5) Michael Eskew: UPS and Big Brown's New Bag

6) Edward Zander: Reinventing Motorola

7) Sam Palmisano: IBM and the New Blue

8) Yun Jong Yong: The Samsung Way

9) Arthur J. Sulzberger: The Future of the New York Times

10) Thomas J. Usher: Bringing U.S. Steel Up from the Scrap Heap

11) Alan Mulally: A Plan to Make Ford Fly

12) Brian France: The Prince of NASCAR

13) Edouard Michelin: Taking Michelin to New Heights

14) Ken Chenault: Charge! At American Express

Trends: Business Prophet C.K. Prahalad is Changing the Way CEOs Think

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Contributors

Biografía autor/es