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Business Driven Information Systems

  • Baltzan
  • Editorial McGraw-Hill
  • Idioma: Inglés
  • ISBN: 0071286276 ISBN-13: 9780071286275
  • 1º edición (01/01/2007)
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    • 78,96€ ($107,26)
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  • Integrative Themes-Several integrative themes are present throughout the text which adds relevancy to the material. Themes such as ethics, social responsibility and gaining a competitive advantage are essential for students to gain a full understanding of the strategies that a business must implemen
  • BDIS 1e is a well organized and concisely written text which helps students follow the topics from one chapter to the next in a logical matter.
  • Comprehensive end-of-chapter cases-These cases encourage students to consider what concepts have been presented and then apply those concepts to a situation they might find in an organization.
  • Making Business Decisions Feature- Small scenario-driven projects that are featured in this text help students focus individually on decision making as they relate to the topical elements in the chapter.
  • Written by Paige Baltzan and Amy Phillips, coauthors of Business Driven Technology, the only other textbook to take a business first approach to teaching MIS
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